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Book
Name |
Author |
Year |
ISBN |
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|
Marketing Management : Most Comprehensive and Systematic Presentation of Text, Contains Numerous Facets of Modern Marketing with Disgrams & III |
Monga, G.S. & Anand, Shalini |
2003 |
81-7629-454-3 |
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|
|
Marketing Principles and Techniques |
Singh, Nirmal & Thakur, Devendra |
2003 |
81-7629-422-5 |
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|
|
Marketing Principles and Techniques : A Basic text-cum-reference book for all students of Management, Commerce and all courses in Marketing Management |
Singh, Nirmal & Thakur, Devendra |
2003 |
81-7629-422-5 |
|
|
|
Marketing Research |
Nair, S.K. |
2003 |
81-7866-609-X |
|
|
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Practical Guide to Company Law for Chartered Accountants/Company Secretaries/Consultants/Corporates |
Jain, D.K. |
2003 |
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|
|
Procurement and Marketing of Minor Forest Produce in Andhra Pradesh and Orissa |
Parthasarathy, G. & Patnaik, K. Uma Shankar |
2003 |
81-269-0217-5 |
|
|
|
Relationship Marketing : Focusing Consumer Complaints |
Kaur, Gunjeet |
2003 |
81-7708-048-2 |
|
|
|
The ( UN ) Common Sense of Advertising : Getting the Basics Right |
Tiwari, Sanjay |
2003 |
|
|
|
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Ascending the Value Spiral from Insight to Innovation |
Ramachander, S. |
2002 |
0-7619-9646-X |
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Handbok of Relationship Marketing |
Sheth, Jagdish N. & Parvatiyar, Atul (Ed.by) |
2002 |
81-7829-104-5 |
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|
|
Handbook of Relationship Marketing : A South Asian Reprint |
Sheth, Jagdish N. & Others (Ed. by) |
2002 |
81-7829-104-5 |
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